Here's What I Learned: Ditching Biz-as-Usual for Values, Freedom, and Doing It Your Way

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Here's What I Learned: Ditching Biz-as-Usual for Values, Freedom, and Doing It Your Way

Here's What I Learned: Ditching Biz-as-Usual for Values, Freedom, and Doing It Your Way

Skapare: Jacki Hayes

Welcome to Here’s What I Learned — the podcast for progressive entrepreneurs who want to grow their businesses without sacrificing their values, creativity, or capacity. I’m Jacki Hayes: systems strategist, unapologetic smutty romantasy fan, and D&D geek. Around here, we get real about what it a...

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And That's a Wrap

And That's a Wrap

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Five years. 109 episodes. More conversations than I ever imagined when I hit record for the first time back in 2021.
This...

2026-02-19 12:00:00 235
The Enough Experiment: Deconditioning from Capitalism's "More" Mindset

The Enough Experiment: Deconditioning from Capitalism's "More" Mindset

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What if the answer to burnout isn't doing more... but defining enough?
In this episode, I sit down with Becky Mollenkamp—...

2026-02-17 12:00:00 1198
Intentional Engagement Experiment: The Halfway Mark

Intentional Engagement Experiment: The Halfway Mark

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Six weeks into the 90 day Intentional Engagement Experiment, I have a surprising update: Instagram is the hardest platform for...

2026-02-10 12:00:00 590
The Image Title SEO Experiment: A Simple Tweak for Your Website

The Image Title SEO Experiment: A Simple Tweak for Your Website

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How much of your SEO is hiding in plain sight... inside your images?
In this episode of Here’s What I Learned, I’m joined...

2026-02-03 12:00:00 1346
The Time Tracking Experiment: What Your Hourly Rate Really Is

The Time Tracking Experiment: What Your Hourly Rate Really Is

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In this episode, I’m joined by Jayci Trujillo, founder of Happy Girl Marketing, for a very practical experiment that sounds sim...

2026-01-27 12:00:00 658
The Group Onboarding Experiment: What Happens When You Scale Past 1:1

The Group Onboarding Experiment: What Happens When You Scale Past 1:1

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Onboarding one client is one thing. Onboarding a group is an entirely different experiment.
 In this episode, I’m joined...

2026-01-20 12:00:00 1170
The Intentional Engagement Experiment: Tracking Conversations That Grow Your Business

The Intentional Engagement Experiment: Tracking Conversations That Grow Your Business

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What happens when you stop letting good conversations get buried in your DMs and actually start paying attention to them?
...

2026-01-13 12:00:00 1166
Every Launch Is an Experiment: What I Learned From a Zero-Signup Workshop

Every Launch Is an Experiment: What I Learned From a Zero-Signup Workshop

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This episode is a full, honest debrief of a launch that didn’t convert — and what I learned anyway.
I promoted a brand-ne...

2026-01-06 12:00:00 517
Season 10 Trailer

Season 10 Trailer

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Welcome to Season 10 of Here’s What I Learned. I’m Jacki Hayes — a systems thinker with a soft spot for smutty fantasy books an...

2025-12-30 12:00:00 79
Episode 99: Best-Of Here’s What I Learned

Episode 99: Best-Of Here’s What I Learned

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As I wrap up Season 9 and look ahead to Season 10, I wanted to do something a little different — a mixtape of the moments and i...

2025-11-04 12:00:00 1398
From Burnout to Better Systems: Biggest Business Lessons (Mixtape Edition)

From Burnout to Better Systems: Biggest Business Lessons (Mixtape Edition)

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In this final mixtape edition of Here’s What I Learned, three entrepreneurs share the biggest business lessons they’ve learned...

2025-10-28 11:00:00 1071
Evolving as a Business Owner (Mixtape Edition)

Evolving as a Business Owner (Mixtape Edition)

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This is the second mixtape I'm sharing as we head toward episode ninety-nine. The question this time: How have you evolved as a...

2025-10-21 12:00:00 1025
Business Experiments That Flopped—And What We Did Next (Mixtape Edition)

Business Experiments That Flopped—And What We Did Next (Mixtape Edition)

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This mixtape is one of three I'm sharing as we head toward episode ninety-nine. I asked past guests (and I chime in, too): What...

2025-10-14 12:00:00 1119
Joyful Business, Aligned Marketing with M. Shannon Hernandez

Joyful Business, Aligned Marketing with M. Shannon Hernandez

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What if you only marketed your business in ways that actually brought you joy? What if you could ditch the pressure to “be ever...

2025-10-07 12:00:00 1908
Do You Need a New Tool, or Does Your Process Need Care?

Do You Need a New Tool, or Does Your Process Need Care?

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If leads are slipping and proposals stall, it’s tempting to blame the platform. In this solo episode, I explain why most “tool...

2025-09-30 12:00:00 580
Why Empathy is Your Strongest Copywriting Strategy with Krista Walsh

Why Empathy is Your Strongest Copywriting Strategy with Krista Walsh

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What if your best marketing strategy isn’t a formula—but your ability to actually care?
In this episode of Here’s What I...

2025-09-23 12:00:00 1316
Building a Business That Includes You with Faith Clarke

Building a Business That Includes You with Faith Clarke

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When we talk about building businesses that work for us, what does that actually mean in practice?
This week on Here’s Wh...

2025-09-16 12:00:00 1800
Systems That Flex With You: Designing a Business Around Your Energy

Systems That Flex With You: Designing a Business Around Your Energy

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When your business relies entirely on your energy—how you feel, how focused you are, how much you can give—your systems need to...

2025-09-09 12:00:00 1018
Visibility Without Burnout for Introverted Entrepreneurs with Tara Reid

Visibility Without Burnout for Introverted Entrepreneurs with Tara Reid

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 What if building a successful business didn’t require you to constantly show up, speak louder, or outwork everyone around you?...

2025-09-02 12:00:00 1430
Dismantling the Online Business Industrial Complex with Megan Dowd

Dismantling the Online Business Industrial Complex with Megan Dowd

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What does it really look like to build a business around your lived experience, your values, and your bandwidth—especially when...

2025-08-26 12:00:00 2260
Small Shifts That Support You When Work Slows Down

Small Shifts That Support You When Work Slows Down

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If business feels quieter right now—more space, fewer deadlines—you’re not alone. And you’re definitely not doing it wrong.

2025-08-19 12:00:00 531
Redefining “Done Right” in Business with Sarah Gemmell

Redefining “Done Right” in Business with Sarah Gemmell

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What if the way you’re “supposed to” grow your business… doesn’t actually work for you?
In this episode, I’m joined by ma...

2025-08-12 12:00:00 1501
Human Design, Uncertainty, and Strategic Evolution with Katherine Danesi

Human Design, Uncertainty, and Strategic Evolution with Katherine Danesi

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What does it take to lead a business through seasons of change—and still feel like yourself inside of it?
In this episode...

2025-08-05 12:00:00 1674
Season 9 Trailer

Season 9 Trailer

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What if the way you build your business mattered just as much as what you build?
In Season 9 of Here’s What I Learned, we...

2025-07-29 12:00:00 150
Here’s What I Learned in Season 8: Boundaries, Alignment & Growth

Here’s What I Learned in Season 8: Boundaries, Alignment & Growth

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We’ve made it to the end of Season 8—and today, I’m sharing the biggest themes that came up across every conversation I had wit...

2025-06-24 12:00:00 442
Balancing a 9–5 and a Business: Real Talk for Multi-Passionate Creatives with Chelsey Newmyer

Balancing a 9–5 and a Business: Real Talk for Multi-Passionate Creatives with Chelsey Newmyer

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Can you build a business you love and keep your day job—without burning out?
I sit down with Chelsey Newmyer, behavior ch...

2025-06-17 16:00:00 1566
The Consent-First Approach to Email Marketing with Bev Feldman

The Consent-First Approach to Email Marketing with Bev Feldman

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When your inbox values don’t align with your ethics... it’s time to change the rules.
In this conversation, Jacki sits do...

2025-06-10 12:00:00 1658
Lead Like a Starling: Emergent Strategy Lessons for Solopreneurs with Taina Brown

Lead Like a Starling: Emergent Strategy Lessons for Solopreneurs with Taina Brown

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When your business demands more than your body can give, what do you do? In this episode, I sit down with Taina Brown—personal...

2025-06-03 12:00:00 2038
Not Ready to Hire? 5 Strategies That Buy You Time and Energy

Not Ready to Hire? 5 Strategies That Buy You Time and Energy

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What if staying solo didn’t mean staying stuck?
This episode is your permission slip to step out of the client-work grind...

2025-05-27 16:00:00 604
Corporate Habits I Ditched to Build a Life-First Business

Corporate Habits I Ditched to Build a Life-First Business

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I spent years absorbing corporate “best practices”—how to write emails, how to hold meetings, how to pretend I wasn’t a full hu...

2025-05-20 12:00:00 635
Show Up Like a Human (Not a Hashtag) with Jayci Trujillo

Show Up Like a Human (Not a Hashtag) with Jayci Trujillo

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What if your social media presence didn’t feel like a chore? In this candid conversation, I’m joined by Jayci Trujillo—founder...

2025-05-13 12:00:00 1871
You Can Do Hard Things: Podcasting, Business, and Burnout with Alesia Galati

You Can Do Hard Things: Podcasting, Business, and Burnout with Alesia Galati

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In this episode of Here’s What I Learned, I sit down with podcast strategist and founder of Galati Media, Alesia Galati, to tal...

2025-05-06 12:00:00 1771
Designing a Better Business with ChatGPT (Without Losing Your Voice or Values)

Designing a Better Business with ChatGPT (Without Losing Your Voice or Values)

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I’m sharing how I’ve been using ChatGPT as a judgment-free, burnout-aware sounding board. Not to write content or automate my b...

2025-04-29 12:00:00 305
Tiny Tweaks, Big Payoff: 4 System Shifts for a Smoother Business

Tiny Tweaks, Big Payoff: 4 System Shifts for a Smoother Business

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In today's episode, I’m pulling back the curtain on four small (but mighty) systems tweaks that have made my business feel smoo...

2025-04-22 12:00:00 361
Reimagining HR for Small Businesses with Kirsten Ziegler

Reimagining HR for Small Businesses with Kirsten Ziegler

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What happens when an HR pro leaves the corporate grind to build a business rooted in ethics, empathy, and real talk? In this ep...

2025-04-15 12:00:00 1765
Ditching ‘Professionalism’: How Work Norms Hold Us Back with Becky Mollenkamp

Ditching ‘Professionalism’: How Work Norms Hold Us Back with Becky Mollenkamp

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What if everything you’ve been taught about work, success, and professionalism is actually holding you back? In this episode of...

2025-04-08 15:00:00 2086
What My INTJ Brain and Human Design Taught Me About Running a Business

What My INTJ Brain and Human Design Taught Me About Running a Business

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Show Notes:
In this episode of Here's What I Learned, I’m flying solo to talk about one of my favorite nerdy rabbit holes...

2025-04-01 12:00:00 629
Lessons in Business Growth, Burnout, and Finding a Better Way with Melody Johnson

Lessons in Business Growth, Burnout, and Finding a Better Way with Melody Johnson

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In this episode of Here's What I Learned, I'm joined by Melody Johnson, founder of The Course Consultant, to talk about creatin...

2025-03-25 11:00:00 1708
Sustainable Marketing & Values-Driven Engagement with Casey Eade

Sustainable Marketing & Values-Driven Engagement with Casey Eade

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In this episode of Here's What I Learned, I sit down with Casey Eade—connection strategist, professional friend-finder, and adv...

2025-03-18 11:00:00 1585
Here's What I've Learned After Three Years in Business

Here's What I've Learned After Three Years in Business

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Welcome back to Here's What I Learned! We’re kicking off Season 8 with a solo episode (because apparently, I like talking to my...

2025-03-11 11:00:00 908
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